Twenty Years of Design Innovation: Acura MDX
In a
new video Catalin Matei, lead designer for both the first and upcoming
fourth-generation MDX, highlights the premium SUV’s design transformation
spanning 20 years
As
the brand’s new flagship, the fourth-generation MDX raises the bar for Acura design, performance, technology and
craftsmanship
Built
on a winning formula, MDX is Acura’s best-selling vehicle of all time
markham, on.
Nov. 18, 2020 - After more than two decades and over one hundred thousand units sold
since the debut of the first-generation MDX in 2000, the new MDX Prototype
previews the nameplate’s most ambitious redesign yet.
Utilizing a
clean sheet design and clear focus on delivering Precision Crafted Performance,
the fourth-generation MDX reimagines the three-row SUV’s proven formula with a
more emotional, exciting and premium design.
The clean
sheet approach harkens back to the pioneering 2001 MDX, the first SUV designed
by Acura in California, and the industry’s first three-row SUV to be based on a
unibody platform. Both challenging designs were undertaken by the same person –
lead designer Catalin Matei.
In a new
video released today, Matei reflects on the disparate design intentions between
the first and fourth-generation MDXs, while also highlighting similarities such
as a distinct character line which runs the perimeter of both models, below the
headlight on the original, and higher on the all-new MDX to communicate
strength and performance.
VIDEO: Acura MDX
Design - Then and Now
MDX Design Reimagined
Previewed in prototype
form, the fourth-generation
MDX makes a bold statement with its more dynamic and muscular design. A more
upright front fascia and long, sculpted hood convey power and presence along
with an impressive 15cm increase in dash-to-axle dimension. Inspired by the wind-shaped
rocks of the Antelope Canyons, the new MDX’s alluring and sculpted body sides
give the vehicle a constant impression of movement.
Elegantly crafted details include
multi-faceted diamond surfaces on the grille creating dynamic reflections and
light play while moving around the vehicle. The new MDX’s headlight and
taillights, “the jewelry of the vehicle” as described by Matei, deploy Acura’s
unique Chicane light signature at both the front and rear.
The new MDX’s performance intent is
underscored by its broad shoulders and tapered cabin, drawn rearward on the
lower and wider body. Larger and wider wheels are pushed to the corners,
anchoring the MDX to the ground and further communicating performance.
The Original MDX: First-Generation Changes the SUV Game
The original
2001 MDX redefined the luxury SUV segment as the industry’s first three-row SUV
to be based on a unibody platform, offering superior comfort, space and driving
performance than existing truck-based SUVs.
From a design
perspective, the first-generation MDX artfully balanced between muscularity and
elegance, while communicating strength and stability with its clean look,
sharply chiseled front fascia and wide stance. The first gen MDX earned
critical praise, including 2001 North American Truck of the Year and 2001 Motor
Trend SUV of the Year awards.
Designer Bio: Catalin Matei
Catalin Matei
is a principal designer and exterior design technical expert at Honda R&D
Americas (HRA). After graduating from Art Center College of Design in Pasadena,
Matei joined HRA in Torrance, California in 1988. His passion for finding
creative solutions to technical problems, combined with his love of cars and
drawing, are what led him to vehicle design.
Matei’s first
role as a designer was on the 1993 Honda Civic Coupe. Following that, Matei
designed both the 2000 Acura MD-X Concept and the 2001 Acura MDX production
vehicle. He also led the exterior designs of the 2006 Honda Pilot, 2007 Honda
Element SC, and two generations of Honda Odyssey (2011 and 2018).
Matei’s
responsibilities for the 2022 MDX’s ranged from the overall exterior design all
the way down to details such as the textures used inside the headlights and
taillights. In addition to achieving a highly emotional appearance for the MDX,
Matei had to consider the vehicle’s engineering layout and overall packaging.
About Acura
Canada
Acura is
the luxury-performance division of Honda Canada Inc. and is a leading
automotive luxury nameplate that delivers Precision Crafted Performance, an original
approach to technology and design that creates a new driving experience. The
Acura lineup features five distinctive models – the TLX performance luxury
sedan, the ILX sport sedan, the 5-passenger RDX luxury crossover SUV, and the
Acura MDX seven-passenger luxury SUV. Acura launched its next-generation,
electrified NSX supercar as a new and pinnacle expression of Acura Precision
Crafted Performance. Acura celebrated its 30th anniversary in Canada in
February 2017 and has grown to include over 50 locations in its dealer network
across the country. For more information, please visit www.acura.ca.
