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Civic Sets Annual Sales Record; Top-Selling Car for 11th Consecutive Year

TORONTO 1/7/2009

TORONTO (January 7, 2009) – Based on its all-time record annual sales of 72,463 units in 2008, Honda Civic became the first passenger car in 15 years to achieve status as the top-selling vehicle, including all cars and trucks, in Canada.  The Civic also remained Canada’s top-selling passenger car for an 11th consecutive year, outselling its nearest competitor by 14,727 units. 


“We thank Canadian consumers for their continuing vote of confidence in the Civic with its strong value resulting from its excellent fuel efficiency, class-leading standard safety features and fun-to-drive character,” said Jerry Chenkin, executive vice president of Honda Canada Inc. 


“And with the exception of the Civic Hybrid, all other Civic models sold in Canada are produced right here in Canada.  We are proud of our investment in Canada as a vehicle manufacturer with virtually half of all the vehicles we sell in Canada being built in Canada.


“Our manufacturing facility in Alliston, which opened in 1986, represents an investment of $2.6 billion in Canada and currently employs 4,600 Associates.  In 2008, out of a total production of 383,011 vehicles at the Alliston facility, almost 300,000 were Civics.  In fact, of the nearly 5 million vehicles that our Canadian assembly plant has produced over the past 22 years, about 3 million of those have been Honda Civics.” 


Honda Canada manufactures the Honda Civic and Civic Si sedan and coupe, and the Acura CSX sedan and MDX luxury utility vehicle at its two plants in Alliston, Ontario, and produces fuel-efficient 4-cylinder engines at its new engine plant adjacent to its Canadian manufacturing facilities. With 135 manufacturing facilities in 28 countries worldwide, Honda attracts more than 24 million customers annually.