Today, Honda Canada announced it will plant more than 18,000 trees across Canada, with the help of Trees Ontario. For every Honda ATV and lawn care product sold between April 1, 2013 and July 31, 2013, a tree was purchased on behalf of Honda’s customers. The Trees Ontario's Forest Recovery Canada (FRC) program will plant trees native to their chosen area nationwide. Tree planting will take place this fall through to spring 2014 and will greatly contribute to the beautification of local communities.
“At Honda, our goal is to be a company that Canadians want to exist and we make every effort to ensure the preservation of the environment in all of our corporate activities. This campaign is a national initiative with local benefits and will contribute to the Canadian landscape long into the future,” explains Jeff Stralak, Senior Manager, Motorcycle & Power Equipment Division, Honda Canada Inc. “The Forest Recovery Canada program is a perfect fit and the “One Honda. One Tree.” campaign has far exceeded our expectations. Honda, along with our customers, associates and families, has helped plant more than 94,000 trees in Canada over the past seven years. “
"These new trees will contribute to the health and well-being of Canadians, from Victoria to St. John's," explains Rob Keen, CEO, Trees Ontario. "Honda Canada has become a strong supporter of the Forest Recovery Canada program and we applaud their customers’ efforts who, through their purchases, have contributed to increasing forest cover across the Canadian landscape."