Online giving program aims to raise $20,000 for Make-A-Wish® Canada
TORONTO, ON (December 15, 2014) – Today Honda Canada launched its first-ever, online holiday giving campaign that encourages Canadians to share in the joy of making wishes come true for children living with life-threatening medical conditions. The Donate with Honda Canada to Help Make a Difference campaign is set to raise up to $20,000 for Make-A-Wish® Canada through the generosity of its community of fans and followers.
During the period of December 12 to December 31, Canadians are encouraged to go online and make a donation to Make-A-Wish Canada. Monetary contributions totaling up to $10,000 will be matched dollar-for-dollar by Honda Canada at the conclusion of the campaign. Honda will recognize all levels of generosity with rewards to donors ranging from posters to Toronto Blue Jays Home Opener tickets.
“Our longstanding partnership with Make-A-Wish has always been close to our hearts,” said Dave Gardner, Vice President of Sales and Marketing, Honda Canada. “During the holiday season, we feel it’s especially important to bring a little joy to the lives of children with life-threatening medical conditions, and we’re hopeful that the generosity of the Honda community will help make this possible.”
The Donate with Honda Canada to Help Make a Difference campaign is live and being shared on Honda Canada’s social networks, including Twitter, Facebook and Instagram with the hashtag #GiftOfJoy. Honda’s YouTube channel features the video, Donate with Honda to Help Make a Wish Come True.
“The holidays are a very special time for children. They all wish a little harder and dream a little bigger,” said Jennifer Ritter, president & CEO, Make-A-Wish Canada. “On behalf of everyone at Make-A-Wish, we’re so grateful to be receiving these donations. They will truly make a difference to each and every child involved with Make-A-Wish Canada.”
Canadians are encouraged to donate by visiting: www.donatewithhonda.ca.
About Honda Canada
Honda Canada Inc. was founded in 1969. It has produced more than 6.5 million cars and trucks since 1986 at its two manufacturing facilities and builds engines at a third manufacturing plant in Alliston, Ontario. Both manufacturing facilities are extremely flexible and currently build Honda Civic and CR-V models. Honda Canada has invested more than $3.9 billion in Canada and each year it sources nearly $2.1 billion in goods and services from Canadian suppliers. Honda Canada has sold more than 4 million Honda and Acura passenger cars and light-duty trucks in Canada.
About Make-A-Wish® Canada
Make-A-Wish Canada is a dynamic wish-granting organization that brings hope, strength and joy to children with life-threatening medical conditions. Along with the national office, eight (8) regional chapters grant magical wishes to children in need from coast to coast. Make-A-Wish Canada is an affiliate of Make-A-Wish® International. Make-A-Wish® is the largest wish-granting organization in the world, making dreams and wishes come true for more than 334,000 children since 1980. For more information, please visit www.makeawish.ca.