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All-New 2015 Honda Fit Earns a 2014 TOP SAFETY PICK Rating from the Insurance Institute for Highway Safety

No other manufacturer has more top-safety rated vehicles

Markham, ON (August 21, 2014) – The 2015 Honda Fit, the standout choice in the subcompact segment, has received a 2014 TOP SAFETY PICK rating from the U.S. Insurance Institute for Highway Safety (IIHS). This includes a top rating of GOOD in four IIHS crash test modes and an ACCEPTABLE score in the Insurance Institute’s stringent small overlap frontal crash test. No vehicle in its class has received a higher rating than Fit in this IIHS test procedure.

 “Honda’s deep-rooted commitment to safety and to our customers is perhaps best demonstrated by the fact that we were not satisfied with anything but a TOP SAFETY PICK for the all-new 2015 Honda Fit,” said Dave Gardner, vice president of Sales and Marketing at Honda Canada. “Vehicle by vehicle, our engineers are passionate about developing safety technologies that consumers have come to trust and expect from Honda.”

The 2015 Fit will go on sale at Honda dealerships across Canada on September 19, with a manufacturer’s suggested retail price (MSRP) starting at $14,495.    

About the Fit
Already the benchmark subcompact in terms of passenger and cargo space, and innovative features, occupant safety for the 2015 Honda Fit is further enhanced through the next-generation Advanced Compatibility Engineering™ (ACE™) body structure. The next-generation ACE™ body structure improves frontal crash energy management through a wider range of offset and oblique collision modes. In addition, other body reinforcements work in tandem with the strengthened body structure to better maintain the occupant compartment volume during frontal collisions by providing additional crash energy pathways to help mitigate the forces transmitted to the passenger compartment.

Key New Safety and Driver-Assistive Features:
In addition to including the next-generation Advanced Compatibility Engineering™ (ACE™) body-structure, the 2015 Fit features a host of standard active and passive safety features and includes many standard and available driver-assistive technologies.

•    Driver and Front Passenger SmartVent™ Side Airbags
•    Side Curtain Airbags with Rollover Sensor
•    Motion-Adaptive Electric Power Steering (EPS) – a feature of VSA
•    Hill Start Assist
•    Expanded View Driver's Mirror
•    Honda LaneWatchTM
•    Multi-Angle Rearview Camera with Guidelines

Standard safety equipment on all 2015 Honda and Acura models includes the next-generation of Honda’s ACE™ body structure (except Pilot), Vehicle Stability Assist™ (VSA®) with traction control; an Anti-lock Braking System (ABS); side curtain airbags (some vehicles equipped with a rollover sensor as well); dual-stage, multiple-threshold front airbags; and front side airbags.

About Honda
    Honda has a long history of leadership in the development and application of advanced technologies designed to enhance the safety of all road users, including automobile occupants, motorcycle riders and pedestrians. The company operates two of the world's most sophisticated crash test facilities, in Ohio and Japan, and is responsible for numerous pioneering efforts in the areas of crashworthiness, airbag technology, collision compatibility and pedestrian safety.

Based in part on advancements to Honda’s Advanced Compatibility Engineering™ (ACE™) body structure, Honda today leads the industry in third-party crash test ratings, with more models achieving top safety ratings from the Insurance Institute for Highway Safety (IIHS) than any other automaker. The company also is broadly applying advanced driver-assistive technologies such as LaneWatch, Forward Collision Warning and Lane Departure Warning to its product lineup.  

About Honda Canada

Honda Canada Inc. was founded in 1969. It has produced more than 6.5 million cars and trucks since 1986 at its two manufacturing facilities and builds engines at a third manufacturing plant in Alliston, Ontario.  Both manufacturing facilities are extremely flexible and currently build Honda Civic and CR-V models.  Honda Canada has invested more than $3 billion in Canada and each year it sources nearly $1.98 billion in goods and services from Canadian suppliers. Honda Canada has sold more than 3.9 million Honda and Acura passenger cars and light-duty trucks in Canada.